Dapper Detailing had already built a reputation in Eugene for quality automotive detailing, but their online presence didn’t reflect their professional standards. Without a strong website, they were missing out on digital leads, mobile users, and opportunities to showcase their portfolio.
Key challenges included:
No Professional Website: While the business was established and had a loyal local following, they lacked a proper website to showcase services, build trust, or generate inquiries online.
Missed Lead Opportunities: Without a lead capture system or clear service pages, potential customers often dropped off or went to competitors with better online visibility.
Inconsistent Branding Online: Their digital presence didn’t align with the high-end, detail-oriented service they were known for in person.
Poor Mobile Experience: Existing content (if any) wasn’t optimized for mobile users, who make up a majority of car detailing searches.
No SEO Foundation: The business had minimal presence in local search results and wasn’t optimized for keywords relevant to their services and location.
02 . The Solution
Pocket Zeus Media designed and developed a mobile-first, SEO-ready website that elevated Dapper Detailing’s digital footprint and positioned them as a premium detailing service in Eugene.
🌐 Professional Website from the Ground Up
Designed and developed a custom WordPress website to reflect the brand’s high-quality work and premium detailing services.
Highlighted core offerings like exterior detailing, interior cleaning, ceramic coating, and paint correction through clear, well-structured service pages.
📱 Mobile-First Approach
Built with a responsive, mobile-optimized layout to ensure fast loading and ease of navigation on all devices — especially for users on-the-go.
🧰 Conversion-Driven Design
Strategically placed contact forms and call-to-actions throughout the site to increase lead generation.
Integrated inquiry forms, clickable phone numbers, and Google Maps for fast access and local directions.